McDonald’s is launching its highly anticipated Chicken Big Mac with a unique marketing campaign that includes a pop-up dupe restaurant and a livestream event.
The Chicken Big Mac, a limited-time offering, features two crispy chicken patties, Big Mac sauce, lettuce, pickles, and onions, all sandwiched between two sesame seed buns. It is available for a limited time at participating McDonald’s restaurants nationwide.
To promote the launch, McDonald’s has created a pop-up restaurant in New York City that is designed to look like a classic McDonald’s but with a modern twist. The restaurant features a minimalist design with exposed brick walls, neon signs, and vintage furniture. The menu is also limited to just a few items, including the Chicken Big Mac, fries, and shakes.
The pop-up restaurant is open for a limited time only, and it is expected to be a popular destination for fans of the Chicken Big Mac. In addition to the pop-up restaurant, McDonald’s is also hosting a livestream event on TikTok to celebrate the launch of the Chicken Big Mac. The event will feature a number of celebrity guests, including TikTok stars and professional athletes.
The Chicken Big Mac is the latest in a series of limited-time offerings from McDonald’s. The company has been experimenting with new menu items in recent years, and the Chicken Big Mac is a sure to be a hit with fans.
Here are some additional details about the Chicken Big Mac:
- It is available for a limited time only.
- It is available at participating McDonald’s restaurants nationwide.
- It features two crispy chicken patties, Big Mac sauce, lettuce, pickles, and onions, all sandwiched between two sesame seed buns.
Here are some additional details about the pop-up restaurant:
- It is located in New York City.
- It is designed to look like a classic McDonald’s but with a modern twist.
- It features a minimalist design with exposed brick walls, neon signs, and vintage furniture.
- The menu is limited to just a few items, including the Chicken Big Mac, fries, and shakes.
- It is open for a limited time only.
Here are some additional details about the livestream event:
- It is hosted by TikTok stars and professional athletes.
- It will feature a number of celebrity guests.
- It will be available to watch on TikTok.
The Chicken Big Mac is a delicious and innovative new menu item from McDonald’s. The company’s marketing campaign for the product is creative and engaging, and it is sure to generate a lot of buzz.
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